RACHMAWATI, A. Digital Marketing Innovation and Marketing Performance: The Mediating Role of Business Process Agility. International Journal of Multidisciplinary Research of Higher Education (IJMURHICA), [S. l.], v. 9, n. 2, 2026. Disponível em: https://ijmurhica.ppj.unp.ac.id/index.php/ijmurhica/article/view/495. Acesso em: 6 apr. 2026.